16/04 Atif Khatri
Founder & CEO at The Hiring Story

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Senior Account Executive - Media (2-4 yrs)

Mumbai Job Code: 71030

Job Description:-

Senior Account Executive (SAE) :

- Liaising on a daily basis with clients and the media

- Supporting the senior team members and guiding the junior employees in day to day activities

- Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites, and blogs, for opportunities for clients

- Overseeing content production (adverts, videos, social media, and online PR stunts)

- Preparing regular client reports and attending client meetings

- Strategizing the Quarter plans/Monthly reports for all the above accounts

- Researching, writing and distributing press releases to targeted media

- Promoting news stories and features to the media

- Collating, analyzing and evaluating media coverage

- Maintain a keen understanding of industry trends affecting clients and make appropriate

- recommendations regarding communication strategy surrounding them

- Managing the PR aspect of a possible crisis situation

- Building and maintaining an effective client-agency relationship

- Bringing in new business opportunities

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