Founder & CEO at The Hiring Story
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Senior Account Executive - Media (2-4 yrs)
Job Description:-
Senior Account Executive (SAE) :
- Liaising on a daily basis with clients and the media
- Supporting the senior team members and guiding the junior employees in day to day activities
- Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites, and blogs, for opportunities for clients
- Overseeing content production (adverts, videos, social media, and online PR stunts)
- Preparing regular client reports and attending client meetings
- Strategizing the Quarter plans/Monthly reports for all the above accounts
- Researching, writing and distributing press releases to targeted media
- Promoting news stories and features to the media
- Collating, analyzing and evaluating media coverage
- Maintain a keen understanding of industry trends affecting clients and make appropriate
- recommendations regarding communication strategy surrounding them
- Managing the PR aspect of a possible crisis situation
- Building and maintaining an effective client-agency relationship
- Bringing in new business opportunities
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