Senior HR Executive at Seekware Pvt Ltd
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Seekware - Executive - Search Engine Optimization (2-9 yrs)
Responsibilities :
- Conduct keyword research to identify target keywords and optimize website content accordingly.
- Optimize on-page elements, including meta tags, headings, URLs, and content structure.
- Perform technical SEO audits to identify and resolve website issues that may impact search engine rankings.
- Monitor and analyze website performance using SEO tools and Google Analytics to identify areas for improvement.
- Collaborate with the content team to develop and implement an effective content strategy that aligns with SEO goals.
- Build and maintain quality backlinks to improve domain authority and search engine rankings.
- Stay updated with industry trends and search engine algorithm changes to ensure compliance and leverage opportunities.
- Monitor and report on SEO performance metrics, such as keyword rankings, organic traffic, and conversion rates.
- Provide recommendations for website enhancements, content optimization, and user experience improvements.
- Stay informed about competitor strategies and industry developments to maintain a competitive edge.
Requirements :
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as an SEO Executive or similar role, with a track record of improving search engine rankings and increasing organic traffic.
- In-depth knowledge of SEO best practices, keyword research, and on-page/off-page optimization techniques.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar tools.
- Manage a diverse 10 projects concurrently, ensuring their timely execution and successful completion.
- Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Up-to-date with industry trends, search engine algorithm changes, and emerging SEO techniques.
- Ability to work independently and collaboratively in a fast-paced environment.
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