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16/11 HR
HR Manager at Yo HR Consultancy

Views:54 Applications:23 Rec. Actions:Recruiter Actions:18

Search Engine Optimization & Pay Per Click Specialist (4-8 yrs)

Mumbai Job Code: 300415

Seo And Ppc Specialist

Experience: 4-8 Years

Location: Mumbai


Own SEO strategy, planning and metrics.

Manage day-to-day operations of Google AdWords, Amazon, Flipkart, Meta and other leading Ads platforms.

JD :

- Provide careful oversight of search marketing campaign performance and identify areas of growth and improvement. Report to management and internal team members on account performance.

- Stay abreast of industry trends and best practices in search engine optimization.

- Work with the Content team in the generation SEO SEO-friendly content. Measure and analyze campaign performance to support continuous optimization efforts.

- Tactical campaign development including keyword discovery, bid strategy execution and budget management.

- Develop forward-thinking, data-driven account analysis and clear recommendations that align with team goals.

- Own cost-per-lead and cost-per-sale optimization focusing on conversion metrics to drive increased campaign ROI.

- Determine and execute testing methodologies, reporting requirements, and modeling requirements, to ensure full impact and efficiency of channel efforts.

- At least 4 years managing large scale SEO, Meta and Google AdWords campaigns ( and other leading Ads platforms).

- Amazon AMS and PPC campaign experience is a huge plus

- Experience managing SEO and Paid search for a D2C brand preferred.

- Google Analytics experience.

- Excellent organizational, analytical and influencing skills.

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