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09/03 Rushna Saif
Manager - Operations & HR at SeekIn India Pvt Ltd

Views:16 Applications:10 Rec. Actions:Recruiter Actions:0

Search Engine Optimization Expert (1-3 yrs)

Gurgaon/Gurugram Job Code: 261871

In six months timeline you will aim at achieving the following deliverables/tagrets:

1. Get our website in top 5 search results for 10 high business intent keywords.

2. Get Page Authority & Domain Authority number from 29 to somewhere between 50-60.

In the first two weeks you will give following deliverables:

1. Give a Master SEO Strategy (Keywords research, Competitor analysis, Content GAPs, UI/UX, Content Architecture, Strategic roadmap)- Week 1/2

2. Give Business intent keywords - KWs Rank Tracker- Week 1/2

3. Tag Manager setup- Week 1/2

4. Send Custom Reporting Dashboard (Data Studio)- Week 1/2

5. Core SEO fundamentals including (Schemas, Robots.txt, Sitemap, Crawl errors, Mobile friendliness, Speed, Thin content, content duplicacy, Meta duplication, Redirect loops, Canonical elements)- Week 1/2

On a monthly Basis you will give following deliverables

1. Build a Content Strategy including Blog outlines/brief for 8 blogs in a month

2. Link Assets: 10 in a month

3. Give On Page Recommendations (CTR optimization included)- Once a month

4. Give Technical SEO Recommendations- Once a month

5. Google Analytics Audit- Once a week

6. Advanced CRO Recommendations- Once a month

SEO Scope Of Work | Responsibilities :

1. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum traffic

2. Track, report, and analyze website analytics from SEO

3. Perform ongoing keyword discovery, expansion and optimization

4. Research and implement search engine optimization recommendations

5. Research and analyze competitor webpages, links

6. Develop and implement link building strategy

7. constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement

8. make technical recommendations to developers, to ensure SEO best practices are properly implemented on newly developed code

9. Work with marketing teams to drive SEO in content creation and content programming & engage with other businesses over link-building opportunities.

10. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

11. Employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance

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