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08/05 Shikha
HR Executive at WebSpiders Pvt. Ltd.

Views:9 Applications:6 Rec. Actions:Recruiter Actions:0

Search Engine Marketing Specialist (4-6 yrs)

Kolkata Job Code: 271492

Are you a digital mastermind with a passion for search engine optimization (SEO) and search engine marketing (SEM)? If yes, then we encourage you to apply for this exciting opportunity today.

- Web Spiders is looking for an experienced SEO & SEM Specialist to join our digital marketing team. As an SEO/SEM Expert, you will be responsible for improving our website's search engine ranking, increasing website traffic, and managing our online presence.


- The ideal candidate will have 4-5 years of experience in successfully developing and executing paid campaigns, along with an in-depth knowledge of Google Analytics, Google Search Console, Google Tag Manager, and Google Ads.

Roles and Responsibilities :


- Develop, execute & manage SEO & SEM strategies for our website and our clients' websites

- Conduct in-depth keyword research to identify target keywords and phrases

- Optimize website content, including web pages, blog posts, and other digital assets, for search engines and users

- Perform technical SEO & SEM audits to identify and resolve issues that may negatively impact search engine rankings

- Develop and execute link-building strategies to improve website authority and rankings

- Monitor and analyze website and keyword performance using tools such as Google Analytics and SEMrush

- Create and present monthly reports to clients, highlighting key performance metrics and KPIs of the assigned projects

- Continuously monitor industry trends, best practices, and emerging technologies to identify opportunities for innovation and growth

- Collaborate with the content marketing team to develop and execute content strategies that support SEO & SEM objectives

- Manage client relationships and ensure their satisfaction with our services.

Desired Candidate Profile -

- Google Ads Certification required

- Proven track record of driving organic traffic and improving search engine rankings

- Deep understanding of search engine algorithms and best practices, including on-page optimization, technical SEO, and link building

- Experience using tools such as Google Analytics, Google Tag Manager & SEMrush

- Excellent communication and problem-solving skills

- Highly organized with strong project management skills

- Ability to work independently and in a team environment.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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