Talent Acquisition Executive at Schbang
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Schbang - Media Strategist (1-3 yrs)
- Building a Creative Media Plan by selecting the right channels, formats and placements for the Client campaign within the client's budget.
- Making media plans in response to the latest audience figures be it on Facebook, Youtube, Twitter, Mobile, VOIP etc.
- Presenting media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
- Monitor Digital Media Planning trends and competitor offerings to identify potential business avenues and improve current offerings.
- Managing budgets and maintaining advertising spend records
- Regular/daily updates with the buyer regarding campaign performances
- Course correction to be made in case of things not going as per the media plan
- Highlighting concerns / issues to the media head to resolve things quicker
- Regular calls/meetings with clients to understand
- Have in-depth knowledge of the quality audience for all Clients
- Analyze the overall work and proficiency of the interns/junior media strategists
Reference/ research - share more/new ideas and be up to date with the latest happenings and news in the industry
- Attend all team meetings and give feedback/suggestions for account performance