Job Description : Senior Content Writer

Company : Saras Analytics

Location : Hyderabad, India (Hybrid Work Structure)

About Saras Analytics :

- Saras Analytics, a leading ecommerce analytics company based in Hyderabad, is seeking a talented and experienced Senior Content Writer. Specializing in providing comprehensive data analytics solutions, we empower ecommerce businesses to harness their data for strategic decision-making. Our services span ETL processes, data integration, advanced analytics, and specialized solutions for platforms like Amazon and Shopify.

Job Overview :

- The Senior Content Writer will play a crucial role in shaping and communicating our brand's message across various physical and online channels. This position requires a unique blend of technical knowledge and creative writing skills to effectively convey our expertise in ecommerce analytics to a diverse audience.

Key Responsibilities :

- Content Development : Craft compelling, informative, and technically sound content across various formats, including blogs, brochures, one-pagers, and sales collateral.

- Messaging Strategy : Collaborate with marketing and sales teams to develop and execute a cohesive content strategy that accurately represents our services and value proposition.

- Technical Writing : Produce high-quality technical content that explains complex analytics concepts in a clear and accessible manner.

- Brand Voice Consistency : Ensure a consistent tone and style across all content, aligning with our brand's voice and messaging guidelines.

- Content Optimization : Optimize content for search engines and user engagement, incorporating SEO best practices.

- Market Research : Stay updated with industry trends, advancements in ecommerce analytics, and emerging platforms to produce relevant and timely content.

Required Qualifications :

- Minimum of 5 years of experience in content writing, with a focus on technical or analytics-related subjects.

- Strong understanding of ETL processes, data integration, and advanced analytics.

- Knowledge of ecommerce platforms such as Amazon and Shopify.

- Proven ability to translate complex technical information into engaging, reader-friendly content.

- Bachelor's degree in Journalism, Communications, English, or a related field.

Ideal Candidate Profile :

- A self-starter with the ability to work independently and collaboratively.

- Technically sound, with a keen understanding of ecommerce analytics and related technologies.

- Efficient and detail-oriented, with a commitment to producing high-quality work.

- Excellent written and verbal communication skills.

- Creative and strategic thinker with a passion for storytelling.

What We Offer :

- An opportunity to be part of a growing company at the forefront of ecommerce analytics.

- A dynamic and innovative work environment.

- Competitive salary and benefits.

- A hybrid work model