Our growing team at, Rupa Publications is currently having an exciting opportunity for the profile of Manager - Social Media .We are a leading publishing company, publishing big ideas in categories such as fiction and non-fiction biographies, history and philosophy to sports, self-help and business .We are looking for an ambitious professional to join our team, highly motivated who enjoy keeping up to date with the latest trends, detail-oriented and enjoy working as part a team. If you envision yourself in such a wholesome role that delves into the details of the publishing industry, the job description is mentioned below:

What you will be doing:

- Creating and managing content across all social media platforms for Rupa Publications and Aleph Book Company, focusing on engagement and page growth.

- Drafting and executing promotion strategy for key front list titles of the month.

- Performance marketing campaigns (Facebook Ads, Google Ads) for all major titles published to drive book sales.

- Coordinating with editors, design team and freelancers to create promotion assets for the books.

- Collaborating with authors, literary agents to carry out successful campaigns, customized per the book.

- Driving pertinent, advantageous collaborations with online communities, media, and bloggers to ensure wider visibility for the titles and the brands.

- Listing the titles on Amazon KEP for Print on Demand

- Managing and updating the brands- websites.

- Managing the budget and schedule of social media promotions.

The ideal applicant for this position has suitable skills, including:

- Social media: The ability to use social media to maintain or build a brand is necessary . These professionals are expected to regularly post text, video and images, follow online conversations on a company's social media accounts

- Communication: Great verbal and written communication skills are essential . A Social Media Manager must interact with writers, designers, developers and customers and report to senior management personnel. He/She must identify social media events such as an interesting hashtag or a sensitive topic and share appropriate content that aligns with the company's social media strategy.

- Creativity: Crafting engaging content is an important skill .

- Technology: Computer skills, skills in using social media platforms and skills in using tools that analyze social media platforms are requirements for this position.

- Research: Applicant must have an understanding of the trends and techniques of social media as well as the company's online presence to effectively handle social media marketing.

- Time management: The skill of organizing tasks to meet deadlines is essential for this professional role. He/She must work according to schedules and must meet marketing and business goals.

- Analytical and multitasking skills with Impeccable attention to detail and Interest and love for books is important for this role.

Minimum experience of four years in same domain is required .

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