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08/06 Ajay Kumar
General Manager - HR at RSBrothers Retail India Pvt Ltd

Views:36 Applications:14 Rec. Actions:Recruiter Actions:10

RSBrothers Retail - Manager - Customer Relationship Management (8-10 yrs)

Hyderabad Job Code: 161932

- Define strategies and requirements for effective use and optimization of CRM.

- Developing segmentation and personalisation strategies across multiple marketing channels to maximise ROI and providing an efficient sales process for lead nurturing and task management.

- Set up customer journeys with the appropriate messaging and triggers through different marketing channels (offline and online).

- Using enhanced Customer Data and analytics to plan repeat customer campaigns.

- Tailor promotional messages to meet individual customer needs

- Work with large datasets, driving CRM activities, email marketing, marketing automation, drip campaigns, loyalty and referral programs, and more.

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