HR at RP-Sanjiv Goenka Group-Hello India
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RP-Sanjiv Goenka Group - Head - Digital Marketing - Hello! India (5-14 yrs)
- Design and implement digital strategy for company's broader business marketing plans, building affinity and leading demand generation.
- Liaising with third parties like digital agencies and software vendors to optimize channels, lead generation, bidding and targeting strategies.
- Designing campaign, content and video strategies that transmit the organization's goals and objectives together with the Marketing team.
- Upgrading the organization's digital capabilities with key stakeholders, as well as implementing best practice social media and digital marketing trends for profitable growth
- Assign and coordinate written content for web publishing on various internet platforms.
- Monitor and supervise tasks to ensure that deadlines are met.
- Maintain quality across web platforms in order to increase brand visibility.
- Track new developments in digital technology and learning new content management systems.
- Lead the development of public-facing digital products and services to deliver exceptional engagement
- Work with in-house developers and designers to iterate and continuously improve the web platform
- Set standards for design, development and delivery of digital products and services, leading on the delivery of a pattern library and component-based approach to digital development, and establishing standards for assessing digital products and services prior to go-live.
- Develop and oversee the strategy for social networks and digital content
- Monitor financial accounts and resolve discrepancies
- Take overall responsibility for the marketing budget for digital, including forecasting and provision of information and data as required
Preferred Industry : Media/Lifestyle