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07/11 Pratyush Gaur
DGM at Reliance

Views:452 Applications:45 Rec. Actions:Recruiter Actions:42

Reliance - Manager - Marketing (5-7 yrs)

Navi Mumbai Job Code: 299443

- Conceptualize, design, and execute customer brand engagement programs.

- Conceptualize unique programs/properties to increase engagement of our customers & TG with the brand (BTL).

- Piloting & analyzing results of these programs, and ensuring continuity of successful ones.

- Ensuring improvement in brand engagement-related parameters.

- Monitor and review brand health and support the execution of brand management programs.

- Managing and reviewing the Brand Architecture

- Undertaking projects/initiatives based on insights from Brand Tracks & driving improvement in key parameters.

- Creation of other key brand assets and the brand key.

- Design and execute branding programs enhancing brand visibility across channels

- Conceptualize & execute unique branding programs to enhance brand visibility and equity across key channels like dealership networks, branches, digital, etc.

- Drive co-branding initiatives and brand partnerships across key channels.

- Agency management (external and Internal)

- SOP and TAT management for optimal time utilization.

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