11/02 Preethi
HR at Rehlat Online Services

Views:125 Applications:34 Rec. Actions:Recruiter Actions:8

Rehlat - Manager - Product Marketing & Retention (2-4 yrs)

Hyderabad Job Code: 63028

We are hiring Product Marketing & Retention Manager

Responsibilities :

- Reporting every day performance analysis of the product to the stake holders

- Tracking user journeys and provide UI/UX improvements

- Working with cross functional teams (marketing, business and design) for achieving the desired goals

- Responsible for data tracking, analysis and providing actionable insights

- Create and execute marketing plans amalgamating product and marketing teams

- Responsible for creation, execution and analysis of campaigns on a day-to-day basis ( Campaign Management team will implement the suggested campaigns given by you)

- Analytics funnel drop analysis & improvement suggestions

- Understand customer issues and provide insights to product team

- Identify and execute actionable insights to increase retention and engagement

- ASO implementation and improve app backlinks on the web

- Desired Qualifications -

- Hands on experience using analytics products like Google Analytics, Firebase, Mixpanel, Branch etc.,

- Experience working in ASO and SEO

- Understanding of attribution and campaign tracking

- Fair knowledge on App world and digital marketing channels like Facebook marketing, Google Ad words and Affiliate marketing

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