1) Lead from the front and ensure that the regional/state wise, product-wise sales targets are achieved.

2) Review and monitor region/state wise performance of the team on a weekly basis.

3) Conceptualize and develop regional/state wise sales strategies in line with available resources.

4) Review rolling forecast / intend to sell errors; slow moving variants and consult the state leaders on corrective actions for the same.

5) Ensure cost in line with Sales generated as per agreed norm.

6) To control regional / State operating cost.

7) Ensure that regional / state expenses do not exceed the budgeted amount.

8) Identifying opportunities for developing existing markets and exploring new areas by :

- Market intelligence through field force on periodic basis.

- Developing and updating customer and competitor data base that can be shared across the regions.

9) Implement and execute the decisions and initiatives taken by Head sales & Marketing :

- Launching of new products, re-launches, exploring new markets, sales and advertising campaigns / monitoring, other sales and marketing initiatives.

10) Sales Force Management :

- Proper alignment / formation of sales territories / routes, keeping in mind sales to cost ratio.

- Monitoring target vs. sales achieved.

- Monitoring the sales team (reducing employee turnover).

- Empower people within the framework; build confidence and morale amongst the sales team.

11) Interaction with Accounts / Commercial on settlement of agents / distributors and regional / state staff claims.

12) Depot management :

- Accurate sales forecast / intend to sell

- Constant monitoring of slow moving variants / SKUs and plans POA.

13) Customer Management :

- Customer / agents complaints to be attended immediately. Response time to be monitored within 48 hours. Legitimate leakage stocks to be settled immediately.

- Agents / distributors servicing (appointment and F & F statement)

- New and future plans.

- Manage competition

14) Submission of timely reports to Head Sales & Marketing.

15) Developing subordinates for taking up higher responsibilities and new roles.

Candidate should be from FMCG /Dairy Industry

Must have handled a team of 4 to 7 ASMs

Strong communication in Tamil & English

Should have Territory knowledge.

Age : 38- 46 yrs

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