Assistant Program Manager at Redpine Signals
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Redpine Signals - Manager - Product Marketing (10-15 yrs)
Position: Manager, Product Marketing
Experience: 10+ years of experience (in engineering or product management) with 3+ years of experience in semiconductor/system industry (preferably in Wi-Fi, Bluetooth or MCU related products)
Qualifications: BS/MS degree required (MBA a plus)
a. Product marketing and management of a complete product family along with worldwide revenue and profit responsibility
b. Assessment of existing and potential markets and development of business plans, ROI analysis and marketing plans for target markets
c. Definition and execution of MRDs, PRDs, roadmaps by working with lead customers and internal architectural and engineering teams
d. Definition and development of product collateral, customer presentations and field applications/ sales training materials
e. Promotional activities - tradeshows, advertisements, articles, webinars, social networking (Twitter, YouTube, Linked-in) etc.
f. Development of Ecosystem partnerships to provide a complete solution to the customers
g. Competitive analysis and positioning
h. Development of pricing strategy and business models
i. Joint customer calls and strategic customer management along with field sales/applications and channel partners
Product manager is required to work in a cross functional team. He/she needs to possess excellent communication skills (written and verbal).
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