Group Head - Human Resources at ENIL - Radio Mirchi
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Radio Mirchi - Executive - Business Development - B2B Sales (1-4 yrs)
- To ensure revenue generation for the company.
- Making sales calls : Preparing client proposals & presentations.
- Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly.
- Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
- Maintain strong relationships with clients and agencies in the person's portfolio.
- Market Information : Conducting competition tracking and monitoring on frequent basis.
- Understand in detail about client spends at a brand level and then develop Go to Market approach.
- To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties.
- Media Tracking to generate prospects.
- Provide written brief to programming for the spot/commercial based on inputs from client/agency.
- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler).
- Ensure the pricing is maintained as per stipulated target.
- Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR.
- Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment.
- Internal Stakeholder Management: Content Team, Finance, Scheduling, Corp Office etc.
Technical Skills & Qualification Required :
- MBA/PGDM with 1-4 years of experience in Sales & Marketing from any Industry.
Personal Attributes :
- Collaboration.
- Ability to work under pressure.
- Adaptability.
- Strong branding focus.
- Good Communication Skills.
- Understanding of local market & language is mandatory.
- Must be willing to travel locally for client meetings.