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01/08 Vinita K
Manager HR at QISpine

Views:33 Applications:24 Rec. Actions:Recruiter Actions:11

QISpine - Brand Manager (6-15 yrs)

Mumbai Job Code: 226192

The role is responsible for PnL for the brand. We are looking at candidates who have credentials of improving brand revenues and have handled large brands in their career.

Responsibilities:

- Analyze brand positioning and consumer insights

- Shape and communicate our vision and mission

- Translate brand elements into plans and go-to-market strategies

- Manage a team of marketing people working on brand initiatives

- Lead creative development to motivate the target audience to - take action-

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Measure and report performance of all marketing campaigns, and assess ROI and KPIs

- Monitor market trends, research consumer markets and competitors- activities

- Oversee new and ongoing marketing and advertising activities

- Monitor product distribution and consumer reactions

- Devise innovative growth strategies

- Align the company around the brand's direction, choices and tactics

Essential skills:

- Business savvy

- Ability to multitask

- Excellent written and verbal communication skills

- Strong research and analytical skills

- Comfort with CRM software

- In-depth understanding of the company's current products and future concepts

- A willingness to listen

- Ability to think creatively and innovatively

- Budget-management skills and proficiency

- Professional judgment and discretion that comes from years of experience in the field

- Analytical skills to forecast and identify trends and challenges

- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.

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