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18/12 Human Resource
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ProProfs - Executive - Search Engine Optimization (1-3 yrs)

Noida Job Code: 103061

- Awareness of various content marketing platforms of the Market Research Industry.

- On-site And off-site SEO experience for increasing the web traffic.

- Advanced Link building skills required ( Guest Blogging, Skyscraper Technique,

- Relationship-Based Link Building.EDU AND .GOV Link Building, Broken Link Building

- Ability to track and monitor results for web-traffic.

- Able to participate in the market research industry related group discussions, online forums, and targeting the audience effectively.

- Effective in troubleshooting, SEO and ranking related issues.

- Tracking the links and building SEO reports

Key Functional Areas of Responsibility :

- Site Analysis, Complete technical report of the website. The report includes onpage and off-page factors of the website.

- On-page Knowledge and Knowledge of Alt tags, Title tag, Anchor text, Meta Description, Meta Keywords, Keyword Research, Image Optimization, Content

- Optimization, Sitemap (HTML & XML), HTML Validation as per standards. etc.


- Creating high-quality backlinks using ethical SEO techniques

- Content Analysis, Reviewing the content, Special focus on checking for keyword density, keyword prominence and proximity

- Perform keyword research to optimize existing content and uncover new opportunities

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific

- Work closely with the other team members to meet the goals

Professional Skills & Qualifications :

- 1 to 3 years of experience in Search Engine Optimization (SEO)

- Proficiency in MS Excel, PowerPoint, and Word

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool

- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

- Experience working with CMS and building/administering content in CMS environments

Desired : 

- Knowledge of HTML/CSS and website administrations

- Perform and track outreach through social, email and telephone

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