Performance Marketing Manager

About the Company :

- Prohed is a team of professionals who are dedicated to turning client's brand into the next success story. We aim to provide the client with better marketing results and increased business returns.

- We provide consultancy services which include LinkedIn Targeted Ads, Search Engine Marketing, paid social media ads, B2B/B2C lead generation and other marketing consultations. We have served brands and businesses across 7+ industries and 5 continents with profitable returns. We are first Facebook/Meta Onboarding Partner in India and Preferred Marketing Agency with Facebook, LinkedIn & Google. Our clients include HCL, Facebook, Pearson, Times Pro, Biryani Blues and many more reputed brands.

Job Responsibility :

- Campaign Strategy & execution on Search engines like Google, Bing etc. and social media channels like Facebook, Instagram, LinkedIn etc.

- Responsible for understanding client goals and agency deliverables

- Responsible for contributing ideas to grow the clients- business

- Proactively providing the clients marketing plans with the greatest amount of value- added communications

- Format and prepare weekly search reports for clients

- Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.

- Track, analyze and summarize program results and progress

- Help to prepare and research needed materials for client presentations and engagements

- Conduct research and fact-finding for reports, presentations and articles

- Perform keyword research and basic analysis

- Monitor progress of campaigns using various reporting tools day-to-day liaison with internal team members on Campaign developments

- Be able to clearly convey and explain search engine best practices to company associates and to clients

- Training subordinates and providing them with a goal to make each member self efficient to execute tasks independently

- Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences, logical and analytical approach while interpreting the numbers

Required Skills :

- Proven client management experience and successful Paid Media delivery

- Evidence of building out a client strategy, as well as successful delivery of campaign

- Superior knowledge of Paid Media tools and analytics platforms.

- Have a strong knowledge of digital marketing platform like Facebook ads, Google ads other PPC Channels, contextual ads, SEO

- Confident communicator with excellent presentation skills

- Paid Media strategy creation and implementation with key accounts

- Proactive, and takes ownership of work

Eligibility :

- Bachelor's degree or equivalent experience

- 5+ years experience in a digital performance with evidence of key achievements

Preferred Qualifications :

- Prior work experience in agencies is preferred.