Consultant at Ushta Te Consultancy Services
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Programmatic Manager - Advertising/PR Firm (4-6 yrs)
Responsibilities Include:
- Propagate the usage of Programmatic for campaign deployment
- Own daily operations and master trading-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
- Manage client campaigns including: strategy development, project management, report delivery, and client communication
- Assist in the development of processes, documents, checklists, etc. that ensure efficient procedures and continual improvement for both new and existing clients.
- Work closely with our partners (technology, media, and data) to oversee the launch and execution of campaigns
- Continually review campaign performance, develop optimization recommendations and ensure campaign recommendations are implemented (either directly or through partners)
- Act as a resource for and collaborate with the Client interacting account teams through the sale/up sell process
- Display organizational and leadership capabilities to track progress, execution and consistency of programs
The ideal candidate will possess excellent analytical and data enabled problem solving abilities, have comfort in taking risks, possess an entrepreneurial spirit that will allow them to be successful in a dynamic - start-up- culture.
- No solo players - Team working is essential.
Desired Skills and Experience :
- Working understanding of Paid Search and/or Display (Banner Advertising)
- Bachelor's degree in: economics, statistics, physics, engineering or advertising
- Data analysis in Excel, including Pivot Tables & basic statistics
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