Job Overview:

We are seeking a dynamic and creative Social Media Growth Strategist to lead our online presence and thought leadership on social media platforms. In this role, you will be responsible for curating raw content, developing and executing social media marketing strategies, and making data-driven decisions on content placement across various platforms. If you have a passion for social media marketing, thought leadership, and driving growth through engaging content, we invite you to apply.

Key Responsibilities:

1. Social Media Marketing:

- Develop and implement social media marketing strategies for platforms such as LinkedIn and Twitter.

- Monitor, analyze, and report on the performance of social media campaigns.

- Stay updated on social media trends and best practices.

2. Thought Leadership:

- Establish the company as a thought leader in the industry through insightful content.

- Drive discussions, debates, and expert interviews on relevant topics.

- Develop a content calendar for thought leadership initiatives.

3. Growth Marketing:

- Drive audience growth, engagement, and brand awareness through data-driven marketing strategies.

- Collaborate with cross-functional teams to develop campaigns.

- Use analytics to refine marketing strategies and maximize ROI.

4. Content Curation:

- Curate and refine raw content into compelling, shareable, and platform-specific materials.

- Collaborate with subject matter experts to transform complex topics into easily digestible content.

- Ensure content alignment with brand voice and objectives.

5. Content Placement:

- Determine the most suitable social media platforms for content distribution.

- Tailor content to meet the unique requirements of each platform.

- Optimize posting schedules and frequency for maximum engagement.

Requirements:

- Bachelor's degree in marketing, communications, or related field.

- Proven experience in social media marketing and growth marketing.

- Strong analytical skills and proficiency in social media analytics tools.

- Exceptional content curation and storytelling abilities.

- Knowledge of thought leadership marketing and audience engagement.

- Data-driven decision-making and performance tracking.

- Excellent communication and teamwork skills.

- Creative mindset with the ability to adapt content to different platforms.