Build our construction management software!

About PillarPlus :

We are bringing digitalization and automation into construction.

We build software to automate the creation of construction blueprints. We put life into a building by designing its mechanical, fire, electrical, plumbing services. Founded by IIT Bombay alumni, top architects and MEP consultants, PillarPlus is funded by the best incubator from Silicon Valley, US - Y Combinator (AirBnB, DropBox, Razorpay, Meesho, Khatabook were also found here).

We were awarded as a top 10 IITian driven startup in Asia for 2020.

Responsibilities of the job include :

If you understand mobile app marketing and B2B lead generation, you should be able to excel in this role! Work directly with the founders and be a part of our growth journey.

We have 7 types of ideal customer profiles. These customers are builders, architects, PMC firms. We require a marketing manager who is a mobile app marketing expert, great in English and lead generation specialist to target these profiles at scale using cost-effective and innovative strategies.

Work involves the following :

1. Plan strategies for generating mobile app downloads

2. Craft strategies for all marketing teams, including digital, advertising, communications and creatives

3. Set, monitor and report on team goals

4. Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

5. Identify opportunities to reach new market segments and expand market share

6. Coordinate sales and marketing efforts to boost brand awareness

7. Participate in the quarterly and annual planning of company objectives

8. Performance marketing using Google Ads and Facebook Ads

9. Running, managing and improving email campaigns

10. Plan strategies for LinkedIn outreach using Sales Navigator

Qualifications/Requirements :

1. Work experience in the Marketing domain, preferably for a mobile app product business/SaaS business

2. Leadership skills with the ability to set and prioritise goals, manage teams

3. Past experience in mobile app marketing and lead generation in a B2B startup/company

4. You should be very good in English - writing and speaking Creative mind

5. Result-oriented approach with past record of executing successful marketing strategies

6. Knowledge of getting downloads, lead generation, email marketing and social media is a must

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