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14/02 Rupal Tiwari
Recruitment Team at PepsiCo

Views:2011 Applications:512 Rec. Actions:Recruiter Actions:382

PepsiCo - Customer Executive (2-5 yrs)

Mumbai Job Code: 26419

Designation: Customer Executive.

No. of position open : 2

Level: L02

Qualification: MBA full time

Experience : 2 years of Minimum stable experience.

Industry: FMCG & Telecom.

Location : MUMBAI.

Main Purpose :

- To strive to enhance market share of FLI range, penetration and visibility in a given territory and resolve matters with the Distributors, RSA and Accounts

Accountabilities :

1. Distributor Management:

- Sourcing and Appointment of Distributors as and when required

- Motivating and Coaching the Distributor Team and handholding where required

- Handling distributor issues with regard to claims and ROI

- Taking care of route operations, market scheming and breakages at the Godown

- Manage stock levels to ensure continuous availability and regular rotation

2. Driving Volume and Growth in the given Territory:

- Managing Primary and Secondary sales

- Operation of trade schemes within the allotted budget

- Ensure appropriate distribution across the territory as per norms

- Identify and target new accounts

- Proposing for discount to the Accounts as necessary.

- Driving of Marketing and Growth initiatives

- Ensure hygiene conditions met by all distributors/stockiest

- Correctness of claims by stockiest, Damaged stock, Overcharging by stockiest, Godown condition

3. Merchandising and Promotion

- Manage stock levels to ensure continuous availability and regular rotation

- Fill and rotate all racks, displays

- Respond to dynamic changes to changing demand off take thru changes in servicing norms, SKUs, signage etc., on a day to day week to week basis

- Ensure execution quality (Sales Building Blocks)and imperatives in Territory viz., Coverage, Availability, Visibility, Purity of racks, Stocking Norms, Opportunity conversion.

4. Channel Management

- Awareness of various channels like grocery, eateries etc

- Awareness of upcoming channel opportunities and how to tap them effectively

- On boarding of particular channels to our existing channel-specific schemes

- Channel market intelligence from the market gathered through team/ other sources into the Regional management

5. Managing/ developing his team

- Coaching of PSR/ RSAs

- Being a communication channel between the company and the Distributor Salesmen PSR/RSA.

6. Allotting clear responsibilities to team members- assigning targets etc.

- Train PSR/RSA to identify opportunities at retail outlets and to maximize opportunity conversion

- Retention of PSR/ RSAs

Job Dimensions :

- 7 to 8 distributors

- Average of 18 routes

- Business Value as per plan

- More than 3000 outlets base

- Cost - Manage Stales as per plan

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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