PayGURU - Manager - Brand & Communication - Manufacturing/Production/Chemical Vertical (8-13 yrs)
Developing the corporate communication and branding- Based on organization objectives/products require to implement corporate communication/branding to the target audience, also working on cost & markup factors for Social Media and other platforms. Making sure the campaigns meets the deadlines and are as per budget. Monitoring and reporting the effectiveness of campaigns/branding.
Public Relations : Represent the organization for corporate communication, has to take an effort to promote new products, co-ordinate with Adverstiment Agencies for PR, also meet organisation to arrange for exhibitions, promote the products through social media platform. Work in partnership with external public relations professionals. Co-ordinate with various departments and design and implement an Internal newsletter/communication for internal/external circulation.
Brand Development : To develop organization brand and processes. Consisting of visuals (such as a logo, sounds), partnering with senior management and create a brand that aligns with the organization's vision/mission statement.
- Direct external media relations and advertising professionals in the implementation of brand, producing press releases, commercials and other promotional material.
Industry Experience Preferred: Food Color/ Ingredient/ flavours & fragrance/ FMCG/ Food/chemicals
Excellent communication
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