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22/08 Ekta Ghanshyam
Associate Director - Talent Acquisition at Pando

Views:55 Applications:12 Rec. Actions:Recruiter Actions:0

Pando - Event Marketing Role (5-7 yrs)

Chennai/Delhi Job Code: 229788

Events Marketing


Role :

- You would be responsible to plan and execute Global Event & Webinar Strategy in alignment with community engagement.

1. In enhancing brand salience and driving pipeline growth aligned to ABM strategy.

2. Building a community platform of customers & partners enabling meaningful engagement and driving advocacy.

Responsibilities :

1. Planning an Event & Webinar calendar in alignment with business goals consisting of multiple formats

- Large Scale Third Party Events - Enhancing Brand Salience & Demand Generation across 100+ attendees [ Physical / Virtual / Hybrid ]

Pando Hosted Roundtables : Enabling meaningful & thought leadership discussions in a physical / closed room discussion across 20+ attendees

Pando Hosted Webinar/ Virtual Sessions : Enabling meaningful & thought leadership discussions in a virtual discussion across a larger audience

2. Execute Pando hosted events & webinars in enabling meaningful engagement within the community and generating thought leadership content that can be leveraged across content distribution channels.

3. Liaoning with Event Partners ( Industry Associations, Broadcast / Supply Chain Media or Independent Event Partners ) globally in evaluating / shortlisting relevant events, negotiating on commercial structure & finalizing event deliverables.

4. Plan & Execute Content & Programming aligned to a specific event that includes speaker acquisition, curating agenda and alignment with speakers to create a compelling impact through the Event / Webinar led content & speaking opportunity.

5. Plan & Execute Audience Acquisition process aligning with the ABM strategy across events & webinars.

6. Enable meaningful engagement with the prospects through multiple channels such as 1:1 meetings, demo showcase or hosted luncheons.

7. Plan & Execute Brand Deliverables in an Event / Webinar across booth/ stall experience, product collaterals & content assets, brand artefacts & take away in enhancing our brand salience.

8. Leverage Event & Webinar platforms in standardizing & automating processes & scaling execution globally.

Requirements :

1. Someone with Experience with Event & Webinar Management & Community Engagement in Enterprise SaaS.

2. Post Graduation in Management.

3. Minimum 5 years of Events / field marketing experience after post graduation.

4. Willing to travel.

Also, are you the one who

Takes complete Ownership & Go beyond the brief ?

Brings a Data Driven Approach with attention to details ?

Displays Empathy & be Collaborative in Approach ?

Communicate with Clarity ?

Always Willing to explore & learn ?

Is open to working in a fast paced, constantly changing environment ?

Challenges the Status Quo & brings new ways of working ?

- All Yes ? Well, we are looking for you !

- Sometimes we hold ourselves back when an opportunity presents itself .


- It is always good to take a shot and discover what's in store for you - Are you ready?

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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