Paid Media/Social Media Marketing Specialist (6-8 yrs)
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
- Work cross-departmentally to align campaign strategies and goals across the organization
- Provide ongoing actionable insights into campaign performance to relevant stakeholders
- Define, measure, and evaluate relevant paid media KPIs
- Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
- Oversee and manage overall paid media budget
- Conduct in-depth keyword and website research, ad grouping and audience targeting
- Maintain knowledge of industry best practices and new technologies
- Present weekly and monthly reports, analyses and way forward to the client
- Work on a pitch deck for new businesses related to performance marketing
Skills :
1. Hands-on experience on the advertisement platform of google and Facebook family.
2. Analytics - advance and a third party such as Appsflyer, Webengage etc.
3. Know-how of publishers in India and UAE
4. Knowledge of DV360 or similar programmatic platform
5. Should have worked on a wide spectrum of sectors such as e-commerce, education, retail etc.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
