Paid Ad Specialist - IT (1-3 yrs)
Lead and support the implementation of our paid marketing strategies
Examine correlations between prospecting activities, revenue, and budget
Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and landing page sources reports
Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs
Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs
Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
Monitor market intelligence and keep track on competitor movement and market situation
Handled budget above 10k $ a month, Should have handled b2b campaigns for sure (100% Mandatory).
Platforms: Google and LinkedIn
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
