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17/09 Swapan Kumar Manna
HR at Prescriber360

Views:51 Applications:34 Rec. Actions:Recruiter Actions:0

P360 - Digital Marketing/Marketing Automation Professional (3-6 yrs)

Anywhere in India/Multiple Locations Job Code: 129561

We're looking for an experienced Marketing Automation Specialist (Pharma Experience is a must) ideally with knowledge of marketing automation tools like HubSpot Marketing Suite, Eloqua, Pardot or Marketo to join our Global Marketing team. You should be someone who's passionate about marketing and providing a first-class customer experience, create exceptional campaigns that engage our customers, drives revenue and builds brand loyalty. You must possess a strong understanding of email marketing principles, triggered campaigns, email testing and optimizing performance. You should also be capable of develop landing pages that align with marketing funnel, segment leads based on buyers journey and create lead scoring.

If you think of yourself think strategically and work tactically on multiple fronts, then P360 will be an ideal place for you. We want you to join our diversified, growing team of talented people and work on the growth marketing tactics.

Day-to-day

- Plan, build and execute cross-channel communications, campaigns and nurture programs in a flexible and timely manner

- Manage set-up and configuration of data-driven campaigns ensuring deliverability

- Provide problem-solving and 'point of escalation' technical support function

- Working with stakeholders create and implement test strategies, including A/B multi-variant testing that maximize conversions

- Solid technical skills and expertise with HTML and CSS optimized for email deployment

- Oversee campaigns from creation to analysis and reporting

- Keen eye and aptitude for trouble-shooting with solutions led approach

- Understand workflow processes and systems within a marketing/sales cycle

- Excellent communication skills - written, verbal and presentation

- Must thrive in a fast-paced, iterative, deadline-driven environment

- Provide training and documentation for new and existing users

- Solid knowledge of email best practices and compliance

- Other duties, as may from time to time be required, as commensurate with the role and the needs of the business.

You should have

1. A Bachelors degree. Preferably MBA in marketing or communication or digital strategy

2. Proficiency in HubSpot, Marketo, or Eloqua or experience of working on email marketing campaigns, lead generation and nurturing, and Google Analytics

3. Preliminary knowledge of relevant marketing areas including copywriting, social media, and user experience and user interface design

4. Top-notch verbal and written communication skills

5. Excellent project management and collaboration skills, i.e., a team player

6. Should know how to use data as fuel to drive results

7. Although not a mandatory requirement, fundamental knowledge of HTML/CSS is a huge plus as it can help while working on email templates and landing pages

About P360

P360 is an advanced pharma software company specializing in business technology development and implementation for pharmaceutical and life sciences companies worldwide. We specialize in technology that boosts operational efficiency across your entire organization while giving you a unique view of how your internal process is functioning and how to improve them.

Location - This is a 100% remote work

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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