Digital Marketing Executive (Full time or part time, Paid)

Location : Andheri, Mumbai

Company profile :

Outsized is a fast-growing start-up working with great financial services and financial inclusion businesses across Africa and Asia. We are a disruptive force for good, challenging the accepted norms and delivering a new service that accelerates both social and economic impact in the most exciting markets in the world. Since launching in India in December 2015, the business has gained strong traction and our growth means we are now looking for top talent to join the team.

This is an opportunity to join a dynamic and entrepreneurial environment and play a critical role in growing the business in India.

Outsized was established in the UK and has now set up an office in Mumbai due to significant growth in India. Also in the process of building presence in South Africa and Singapore.

What we do :

We match financial services clients and investors with vetted and rated consulting boutiques and freelancers for the delivery of projects and skills building initiatives in emerging and developing markets. Outsized brings together supply and demand of expertise for the delivery of financial services projects in one efficient marketplace utilizing cutting edge technology and the knowledge and experience of the Outsized team to deliver a unique service.

Clients no longer have to rely on risky and time consuming word-of-mouth searches and Consultants can compete on a level playing field for attractive projects otherwise hard to access.

Our Purpose :

We founded Outsized with a big ambition. We want to facilitate performance improvement and skills building across emerging and developing markets. Better performance and more effective skills building in companies means job creation and development opportunities for individuals. Do this at great scale - and you deliver real impact on overall economic development. Read more here.

Who we are looking for :

The role is targeted at marketing graduates with some practical experience of digital marketing who are excited by the idea of helping to grow the Outsized business and joining a fast-paced entrepreneurial environment.

Roles and responsibilities :

- Help implement and drive continuous development of the marketing plan (mainly digital) to support new client acquisition and repeat business and drive consultant sign-ups

- Drive client and customer engagement through digital means, events, etc

- Pro-active recruitment of new consultants in prioritised areas

- Plan and monitor all Social Media platforms, with a primary focus on Twitter and LinkedIn

- Plan and execute all email marketing campaigns

- Track, monitor and create timely reports that include analysis and tracking across the digital portfolio

- Project based work relevant to stakeholder engagement, marketing and branding

- PR & events

- Website content management and improvement of the user journey

Professional characteristics :

- Degree qualification required

- Minimum 3-4 years work experience, preferably within digital marketing

- Previous experience of working within B2B social media campaigns

- Experience of working with a variety of CMS, CRM and email marketing systems

- Strong written and verbal communication

- Copy writing and content creation

- Fluency in spoken and written English

- Strong knowledge and experience with Microsoft Office 365

- Previous experience of working in the financial services industry would be preferable, not essential

Personal characteristics :

- Excited about being part of a start-up business

- Genuine passion for purpose driven business and emerging markets

- Resilient, energetic and quick minded

- Builds rapport quickly

Apply with CV and cover letter telling us why you would like to join Outsized.

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