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02/09 Sonam
HR at Onsitego

Views:159 Applications:57 Rec. Actions:Recruiter Actions:44

OnsiteGo - Paid Ads Marketing Specialist (3-10 yrs)

Mumbai/Navi Mumbai Job Code: 174814

Job Brief : 

We are looking for a Digital Marketing specialist to manage all paid marketing activities.

He/She will manage all paid campaigns on Google (Search/Display/YouTube Ads), Facebook Ads, Bing Ads with basic SEO and Marketing team in order to maximize ROI, drive traffic, and customers.

Responsibilities : 

- Define and build a strategy of acquisition channels (Search Engine, Website Optimization, Paid Social, Display, etc) including informing budget, channel mix, and execution.

- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

- Track, report, and analyze website analytics and PPC initiatives and campaigns

- Optimize copy and landing pages for paid search engine marketing campaigns

- Perform ongoing paid keyword discovery, expansion and optimization

- Research and analyze competitor marketing strategies

Requirements : 

- Minimum of 3-4 years of proven SEM experience and success managing campaigns across Google, Yahoo, Facebook

- Well-versed in performance marketing, conversion, and online customer acquisition

- Up-to-date with the latest trends and best practices in search engine marketing

- Experience with website analytics tools (e.g, Google Analytics)

Strong analytical skills and experience generating SEM reports

Familiarity with A/B and multivariate experiments

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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