- We are looking for a Public Relations (PR) Officer to organize and oversee PR activities and ensure effective communication with other doctors & patientes

- As a PR Officer, you should be an organized and cool - tempered professional who is able to handle a crisis. We expect you to have a creative mind and excellent communication skills. If you are also confident in your public speaking and project management abilities, we'd like to meet you. Your goal will be to cultivate a positive Clinic Image

Responsibilities :

Community Enagagement :

- Develop and maintain positive relationship with local communities, businesses, and organizations.

- Organize and participate in community events to promote dental health awareness and the clinic's services

- Edit and update promotional materials and publications (brochures, videos, social media posts etc.)

- Prepare and distribute all marketing related material

Media Relations :

- Act as the primary point of contact for media inquiries and establish relationships with local journalists

- Draft press releases, articles, and other communication materials to promote clinic events, achievements, and services

Social Media Management :

- Monitor social media channels for trends, discussions, and opportunities for engagement

- Collaboration with Healthcare Professionals

- Build and maintain relationship with healthcare professionals, referring physicians, and other dental practitioners in the area

- Develop PR campaigns and develop other doctor's relations strategies

Patient Communication :

- Develop strategies to communicate effectively with existing and potential patients

- Collect and analyze patient feedback to enhance the patient experience and address concerns

Event Planning :

- Plan and coordinate promotional events, workshops, and seminars to increase awareness of dental health and the clinic's services

- Organize PR events (e.g. open days, Dental camps etc.) and serve as the clinic's spokesperson

- Track outcome of camps and other collaborations and follow industry trends

- Prepare and submit reports related to tie up, camps, collaboration etc

Crisis Communication :

- Develop and implement strategies for handling public relations crises, if and when they arise

Requirements and Skills :

- Strong communication ability (oral and written)

- Creativity and problem - solving aptitude

- Ability to work independently and collaboratively in a team environment

- Familiarity with the local community and cultural nuances

- Proven experience in public relations, preferably in the healthcare or dental industry