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23/12 Mansi Verma
Assistant Manager - Talent Acquisition at O4S

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O4S - Lead - Digital Marketing (6-16 yrs)

Gurgaon/Gurugram Job Code: 190941

About O4S

Supply Chain Automation is the decade's next big thing. With Millions of Consumer Product Companies selling products in Global Markets, Supply Chain Automation & Efficiency is becoming the talk of the hour. From eCommerce Companies to your favorite Electronics Brand, from Basmati Rice that you like to your favorite Wine Company, all brands have Complex Supply Chains that continuously needs Improvement and Automation, so we get fresh products in the lowest time possible and at optimum cost.

At O4S, we- re Redefining how Supply Chains works for the Consumer Brands. O4S is VC funded Enterprise SaaS Startup, and now a 100+ member team with headquarters in Gurgaon and regional offices throughout India. We- re merging Advanced Technologies like AI, ML, and IoT with the Core Supply Chain Operations to build Futuristic Global Supply Chains Networks for the Brands that we all love. Our target industries span from FMCG brands to Consumer Durable companies, and we- re growing superfast in Agricultural Inputs domain. Some of our prominent Customers include Coca Cola, PepsiCo, Mondelez, ITC, AkzoNobel, Honeywell, Mahindra, CK Birla Group among others.

Software as a Service (SaaS) & Supply Chain Industry as a Career Option ?

SaaS Companies generated close to $105 Bn revenues in 2020 alone Globally. SaaS Spending by Enterprises is increasing at over 10% CAGR. In 2020, over 70% of the Enterprises were using 10 or above SaaS products. Indian SaaS, especially B2B SaaS market can be over a $1 Trillion in Value and generate 5 Lac jobs by 2030. B2B SaaS Salaries are predicted to be 30% more compared to other engineering jobs, hence making it the most desirable option in the present times to build career in. Global Supply Chain Management SaaS generated over $5 Bn in revenues in 2020. It is expected to grow at CAGR of 16.3% for the next 5 years, and most certainly would be one of the largest Tech Industries in the coming years. O4S lies at the amalgamation of Enterprise SaaS & Supply Chain, making us one of the most sought out Start-ups across the Globe.

About the Role :

We are looking for a Digital Marketing Specialist to join our team who shares our passion for SaaS, Enterprise Tech, IoT and ML. If you love thinking big and delving deep and enjoy envisioning truly elegant solutions, this role is definitely for you.

What will you be doing ?

1. Build International Marketing pipeline and provide quality MQLs and SQLs

(Qualified Leads) to the Growth Team for Acquisition

2. Work closely with the CEO, Sales and Product teams to plan marketing campaigns and strategies to create brand awareness.

3. A strong leader having managed high-performance teams and collaborated with cross-functional teams and agencies

4. Drive customer awareness and acquisition using demand generation strategies and deliver qualified leads

5. Own marketing operations, lead management, and campaign execution to drive digital demand generation and paid media campaigns

6. Own the planning, quality assurance framework, and execution of email and online marketing campaigns: this includes the product, promotional and triggered email, content syndication, as well as, paid display, search, and social advertising.

7. Develop, implement, and continuously evolve best practices for inbound and outbound channels

8. Own campaign budgets and planning to ensure CAC is maintained well

9. Own end-to-end implementation and sending of email and digital marketing campaigns, including strategy, planning, segmentation, execution, testing, deployment, analysis, and optimization

10. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

What you need ?

1. Strong understanding of LinkedIn Marketing, Google Adwords, Google Analytics

2. Strong skillset of SEO, Content Production, Quality Link Building, Online PR

3. High competency in PPC, Retargeting, Campaigns, Conversion Optimisation

4. Strong understanding of tools for Email Marketing, Drip Marketing, Email Marketing Campaigns and Database Marketing

5. Strong analytical background with a bias for developing data-driven solutions

6. Startup or Entrepreneurial DNA - You love seeing the value you create in a company and are excited to join a fast-growing startup

Technical Skillset : 

Dux-Soup, Google Analytics, Hootsuite, Send in Blue, Hubspot, Google Adwords, Lusha, Getprospect, Freshworks among others

Benefits of working for O4S:

O4S at its core is a truly Enterprise SaaS company with multiple Fortune 500 customers and a high exposure to Global Markets.

1. $10Mn+ Venture Capital Funded and among top 10 Supply Chain SaaS Start-ups in India

2. Get a first-hand experience of building a Global Enterprise SaaS

3. Work in a flat hierarchy culture, with high ownership and fast growth environment

4. Be at the centre of innovation of most advanced technologies

5. Learn dynamics of Supply Chain Industry and Advanced Engineering from Experts with over 10 years of work experience

Some other interesting perks:

Competitive Salary

Bi-annual variable pay-outs and annual appraisals

Recurring off-sites, team outings and hackathons

Planning to Apply? Consider this:

Make sure you go through this section very carefully before applying. Here are the most crucial aspects on which we evaluate on:

1. FIT: - We- re on a crusade for something greater than any one of us- !

We are a tight-knit team that works and plays together where - fit- is the most important point that you need to keep in mind while evaluating us- we will be spending a majority of our time together, in office, on calls, even xweekends (sometimes) so you- ll really need to assess whether this is the right place for YOU to be in. Are you able to relate to or feel passionate about the problems we- re solving?

2. INTENT: - You won- t just be working with us, you would be investing in us!- - Why- do you want to work with us? Why an early stage startup? Why O4S? We are an industrious team, working tirelessly to achieve our goals so the work hours will be long and with it will come with a steep learning curve. Joining an early stage startup also means you- ll be asked to take on new things with little guidance and you- ll have to figure stuff out on your own, and in doing so, help shape the future of the company. Does that sound scary, exciting, both?

3. CAPABILITY: - Get work done!-

As long as you are working as hard as you can and giving it your best all day, every day, we will get along just fine. No one ever built one of the most valuable businesses in the World without the core team having to make a few sacrifices along the journey. It could be lesser time spent with your family or loved ones or finding lesser time to do to watch TV shows! But that's a call you need to make.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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