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22/09 Shivangi Dutt
HR Manager at Novasatum Foods Pvt Ltd

Views:9 Applications:4 Rec. Actions:Recruiter Actions:0

Novasatum Foods - Manager - Sales - General Trade (5-6 yrs)

Thane Job Code: 235117

GT Sales Manager 


- Direct the Sales Team and establishing Sales Targets Brand Wise Pack Wise as per Annual Business Plan

- To establish coverage, Distribution and Display objectives in line with Business Plan and achieve turnover targets, profit targets and market share targets.

- Coordinate Sales and Distribution by establishing Sales Territory

- Work out a training Calendar for all players in the Sales Organization and implement the same.

- Analyze Stock Movement based on the secondary sales and have a complete control on inventory. Do sales analysis and accurately forecast Sales and Stock requirement and coordinate with Logistics for the same

- Regularly have financial review with the Finance Accounts team to ensure that the Budgeted Top-line and Profit Targets are achieved

- Establish Travel and Market Contacts Plan for Self, Direct repartees and entire Sales Team

- Have Periodic Sales review with team on outlet increase and channel partner expansion

- Have Periodic Revision on the Progress of Business, Weekly, Monthly, Quarterly, Yearly. Regularly up-date your immediate supervisor and the marketing team on sales trends, market developments and competition

- Coordinate with Logistics department to ensure smooth functioning of CF operations

- Ensure the training on induction manual to all the sales team members including the new recruits

- On quarterly basis do SWOT analysis of sales performance at PAN India Level.

Developing And Implementing

The essence of Role Key Accountabilities :

- Develop and ensure implementation of sales strategies to deliver annual volume objectives of the region within budgeted costs

- Achieve primary and secondary sales ensuring effective distribution of the Company's products

- Propose sales promotion plan/schemes to the Sales Head

- Identifying And Monitoring Distributors

- Manage the distribution network and CF agents with periodic monitoring of sales and collections

- Identify and network with distributors for deeper market penetration and reach

- Work closely with dealers and distributors and assist them to promote the Company's products 


Monitoring : 

- Continuously monitor competitor activities, conduct competitor analysis, keep abreast of market trends

- Analyze market response/requirements and communicate the same to the Marketing team

- Plan and monitor new product launches in co-ordination with the Marketing Team

People Management : 

- Hire, train and appraise sales staff in line with company policy

Educational Qualifications : 

- MBA/PG Diploma in Sales Marketing/Business Management

Experience Required : 

- 10-15 years prior experience in a reputed FMCG company, preferably in the Home and Personal Care segment (FMCG)

- Preferably should have handled multi-state/regional level responsibility in previous assignments

- Should have handled both retail and wholesale in the previous assignment

- Should have experience in General Trade in the previous assignment

- Should have handled new Brand Launches and its subsequent stages

Functional Skills Required : 

- Understanding of FMCG categories (Personal Care)

- Sound knowledge of sales processes

- Strong PC literacy in Microsoft Office Suite (Word, Excel, PowerPoint)

- Excellent Presentation Skills

Analytical Skills : 

- Merchandizing Skills 

Desired Competencies / Behaviors : 

- Leadership

- Strategic Thinking

- Excellent Communication Interpersonal Skills. Fluency in the local language would be preferred. The ability to communicate fluently in English is essential.

- Self-Motivation

- Result Orientation

- Internal Interactions / Influence

- Operations Logistics Team, Finance

- External Interactions / Influence

- Distributors, C F Agents, Retailers, Customers

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