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Head - Consumer Business at NMIMS Global Access School for Continuing Education

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NMIMS - Copywriter (4-8 yrs)

Mumbai Job Code: 193632

This position is responsible for executing strategies for content development in coordination with brand goals.

Duties & Responsibilities

- Produce compelling copy for requirements like: Creative & Social Communication, Blogs, Newsletters, Social Responses & Student Communication

- Brainstorm copy ideas for content with the team internally

- Conduct content experiments and A/B tests on continuous basis to optimise for better engagement measured by users taking desired actions.

- Generate engaging, impact customer-focused content that maintains consistency and accuracy across all messaging to established brand guidelines

- Create content on a variety of queries or request

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