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06/08 Recruiter
Head - Consumer Business at NMIMS Global Access School for Continuing Education

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NMIMS - Associate - Pay Per Click/Paid Media Marketing (2-6 yrs)

Mumbai Job Code: 227525

- Management - Liaison with the agency to manage multiple high quality acquisition campaigns and allied lead generation activities.


- Drive the agency to deliver across all paid performance marketing channels - Google Ads, Facebook Ads, other Biddable Channels, etc.

- Collaboration - Collaborate with the creative & IT teams to optimize campaigns, Landing Pages etc.

- Lead delivery - Ensure Leads are delivered to the sales teams in a timely manner and that they are always in line with the brands quality standards and objectives

- Reporting - Prepare daily / weekly / monthly delivery reports to ensure the leads targets are met whilst maintain the set ROI.

- Strategically build, manage and optimize digital campaigns on major platform (Google, Facebook, LinkedIn, Twitter)

- Strategize, execute and manage Digital Marketing activities of established local and global brands across multiple industries

- Report key metrics, analysing and interpreting trends and providing actionable insights based on available analytics data

- Analyze campaign performance and make statistically stable and relevant optimizations and recommendations

- Closely monitor digital campaigns performance to ensure KPI and campaign objectives are met

- Should have managed very high performance marketing budgets

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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