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01/05 Karthika Kaimal
HR Manager at NIIT Foundation

Views:137 Applications:28 Rec. Actions:Recruiter Actions:23

NIIT Foundation - Specialist - Digital Marketing (4-6 yrs)

Delhi/Delhi NCR Job Code: 157633

- Planning and execution of Digital Marketing Campaigns

- Creating and executing Facebook Ad campaigns and Google Ad campaigns including their creative, content and designs

- Providing analytical reporting of the campaigns

- Performing activities relating to Search Engine Optimization on a continuous basis

- Taking care of Website and its development, Keywords ranking, Google ranking etc.

- Ideation and creation of collaterals, distributing them in various media and social media platforms and measuring its impact and effectiveness

- Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, follows, shares, tweets, etc.

- Reviewing and actively managing website and other online assets and sources

- Promoting NIIT Foundation programs and its services in the digital space

- Using and researching the internet and new media to reach new partners, generate leads and retain existing partners

- Analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.

Core Competency Requirements : 

- Deep understanding of digital marketing and digital production.

- Proven experience delivering effective and innovative digital campaigns.

- Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications.

- Experience managing successful social media campaigns, and a solid understanding of social marketing.

- Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.

- Must be able to work under constant deadline pressure and manage multiple project campaigns.

- Strong management skills, excellent oral and written communication skills.

- Experience delivering out-of-the-box digital campaigns.

- Proficient with Adobe Photoshop/ Illustrator/CorelDraw/Canva, DreamWeaver, HTML, HTML 5, CSS

- Passion to serve the community

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