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12/09 Saima Khan
Co Founder at Hireginie Talent Cloud Pvt Ltd

Views:10 Applications:8 Rec. Actions:Recruiter Actions:7

National Marketing Manager - Pharma/Medical Device (10-20 yrs)

Delhi NCR Job Code: 233034

National Marketing Manager

Brand and corporate awareness :

- Development and management of advertising campaigns;

- Planning and participating in trade shows & conferences;

- Development of branding and marketing strategies for existing and new products

Product management :

- Plan and execute new product launches to enable right product positioning and deliver target volumes and margins

- Plan and conduct customer and employee training programmes, including CMEs to improve product familiarity & adoption;

Portfolio management :

- Develop and implement pricing strategies for different products to help deliver overall market share and margins

- Plan and execute product campaigns as required to help achieve optimum product mix

Planning and budgeting:

- Conduct primary & secondary market research to understand opportunities and challenges. Identify key market trends as well as maintain a dynamic competition data base.

- Develop annual business and marketing plans as well as quarterly and monthly forecasts in line with annual plans

- Develop and track key performance metrics by product and geography. Create tactical plans to overcome short term challenges.

Requirements:

- Must have a Master's degree in marketing, business, communication or any related field from premium business management institutes.

- 10+ years of marketing experience in pharma/medical device industry

- The successful candidate will have strong planning & analytical skills to help develop actionable insights from market data

- In depth knowledge of market research

- Experience in digital marketing will be an added qualification

- Outstanding communication, presentation and leadership skills

- This is a senior management position and the successful candidate will have entrepreneurial instincts and be an outstanding team player.

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