HR Executive at My Money Mantra
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MyMoneyMantra - Pay Per Click Role (3-6 yrs)
Roles and Responsibilities:
1- End to end campaign management on various platforms primarily Google (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads).
2- Conduct keyword research and optimize the campaigns.
3- Research and analyze competitor advertising links and strategize the best plan ahead for the business.
4- Optimize the ad copy, landing pages for the best lead quality.
5- Optimize the campaigns regularly for improving the performance.
6- Identify trends and insights, and optimize spend and performance based on the insights.
7- Measure and report performance of all marketing campaigns, and assess against goals.
8- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
9- Timely working on Budgets and Bids towards gaining better Return of Investments
10- Google knowledge of Microsoft excel.
Job Requirement:
- 3+ year experience in PPC role
- Excellent communication skill.
- Must have experience in Google ads & Facebook campaign management.