10/09 Anuj Arora
Founder/CEO at MyFitFuel

Views:30 Applications:13 Rec. Actions:Recruiter Actions:1

MyFitFuel - Executive - Retention Marketing (1-3 yrs)

Delhi Job Code: 90358

MyFitFuel - Retention Marketing Executive

As a digital marketing executive, you will be working on user retention using different marketing channels & strategies. An individual should have a strong motivation to succeed.


- Create & manage engaging, insightful, comprehensive, interactive & innovative content & imagery, updates & campaigns, on Company's E-Commerce Site and Mobile APP.

- Plan and execute Email, SMS & Push Notification campaigns throughout the entire customer life cycle, using marketing automation and in house tools.

- Set-up multi-channel workflows for event-based trigger campaigns.

- Ensure the efficient and consistent capture of all required data at key points in the customer life cycle.

- Bring data to decisions. Data analysis- Tracking conversion rates and making improvements to the website. Also, analyse & report on ROI and other KPI of campaign effectiveness. Should have strong knowledge of advance google analytics.

- Campaign optimizations through A/B testing and iteration.


- Past experience working in a startup environment is preferable.

- At least 1-3 years of experience in Online/Digital marketing

- Vision To become a star in digital marketing by bringing attitude to learn, implement & test continuously.

- Always willing to take new challenges.

- Ability to define value propositions.

- Experience with Web Analytics.

- Strong analytical skills and data-driven thinking. Over the period of time understanding the target market behavior conversion data, customer journeys & funnel analysis.

- Strong creative skills.

- A strong eye for detail.

- Over a period of time, you are expected to build and manage a team under you to shoulder these tasks and ensure team productivity.

- Self-starter and should be able to manage and prioritize multiple tasks simultaneously.

- Basic knowledge of HTML/CSS is a bonus


MyFitFuel is growing a Sports & Fitness Nutrition Startup. Our vision is to help Individuals achieve more in life through better fitness. We are focused to help make people fit through better innovation, knowledge and nutrition. With the help of hard working and smart working team, we aim to bring wonderful experience for our customers.

Other than financial benefits other benefits of working with us include:

- Being a startup you will get exposure to multiple areas and you will get to learn a lot and implement much faster.

- We believe in creativity and executing new ideas in a fast pace environment. This will help you to show your creativity and take ownership of your ideas.

- Freedom to implement & test your creativity.

- A culture where we focus deeply on bringing innovation.

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