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24/11 Dipika Kriplani
Admin Executive at My Digital Agency

Views:7 Applications:3 Rec. Actions:Recruiter Actions:3

My Digital Agency - Senior Executive - Digital Marketing (4-6 yrs)

Pune Job Code: 186649

MDA is a digital agency based in Pune, India. We specialize in creating digital marketing solutions for web and mobile to help companies engage and inspire their audiences. Our agency has a strong portfolio comprised of several high profile brands globally. We are a team of skilled and friendly people, very passionate about our work and committed to constantly delivering a top-quality service for which we are valued by our clients.

Candidates should have 4 - 6 years of experience in successfully handling Google Ads account for domestic and international clients, Should have good knowledge of Google Ads, Google Analytics, GTM & SEO, Proven past performance would be preferred. Candidates should be creative & think outside the box for solutions. Open-minded & ready to learn and implement the new innovative strategies.

Candidates should have experience in or knowledge of the following.

SEO

- Hands-on experience of SEO in various industries

- Ability to identify & target the correct keywords for the business

- Website Optimization

- Good knowledge of search console reports & corrective steps

Google Analytics & Google Tag Manager setups

- Account setup for App & Web

- Creating Tags, Variables & Triggers

- Creating a Goals

- Understanding & analyzing the reports and suggest the best possible solutions

Google Ads

- Having knowledge of Campaign setup,

- Can able to make Budget & Conversion estimations based on business

- Audience Targeting - InMarket, Similar audiences, Affinity Campaign, Remarketing,

- Bidding Strategy - Optimize CPA & CPC, getting more business in the allocated budget

- Reporting - Conversion Setup

- Landing & Thank you page optimization

- GCLID & Shopping Ads

- Well aware of the Google Ads algorithms

Marketing Strategy

- Come up with unique marketing ideas for clients

- Budget planning & distribution

- Good Experience in performance-based marketing strategy (ROI & ROAS)

- Strategic Design suggestions

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