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27/08 Nitika
HR at Milkyway Infotech Pvt. Ltd.

Views:139 Applications:38 Rec. Actions:Recruiter Actions:22

Milkyway Infotech - Executive - Digital Marketing (2-5 yrs)

Noida Job Code: 230791

Roles and Responsibilities

- Develop and manage digital marketing campaigns

- Manage organization's website

- Experience with lead generation through different channels like B2C social media, Google Ad words, LinkedIn /FB /Twitter/ Instagram, and email campaigns and SEO/SEM.

- Track the website traffic flow and provide internal reports regularly.

- Edit and post content, videos, podcasts, and audio content on online sites.

- Promote company's product and services in the digital space.

- Drive website traffic and acquire leads.

- Marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.

- Achieve maximum ROI in paid search campaigns by collecting and analysing data, and identifying trends and insights.

- Track, report, and analyse website analytics, and PPC campaigns.

- Optimize the landing pages of paid search engine marketing campaign

- Manage the expense and budget of campaigns, and estimate monthly costs.

- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)

- Understand and create YouTube content and organic marketing strategy.

- Should know how video will come in recommendation and suggestion.

- Day to day Channel audience engagement.

- Manage marketing related queries on ORM platform on Daily basis.

Requirements:

Excellent understanding of digital marketing concepts, specially paid Google AD.

Experience with business to customer social media and content generation.

Strong creative and analytical skills.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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