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08/07 Harish K M
Vice President - Operations at Merricart

Views:24 Applications:15 Rec. Actions:Recruiter Actions:0

Merricart24 Nutrients - Manager - Digital Marketing (2-3 yrs)

Bangalore Job Code: 222269

Migrated From iimjobs: Digital Marketing Manager


About us :


- Merricart24 started in the year 2017 as an eCommerce platform. It is a one-stop solution for all health and wellness needs. Merricart is striving to provide 360-degree Knowledge and Beliefs, for all age groups and wants to pave the way to healthy and Merri-living through its multitude of health and wellness care.

Responsibilities :

- Plan & Run Google AdWords Campaigns | Search & Shopping Campaigns, PPC,

- Performance Marketing

- Successfully run Social Media Campaigns

- Plans and executes all web, SEM, database marketing, email, social media, and display advertising campaigns.

- Designs, builds, and maintains our social media presence.

- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

- Identifies trends and insights and optimizes spend and performance based on the insights.

- Brainstorms new and creative growth strategies through digital marketing.

- Plans, executes, and measures experiments and conversion tests.

- Collaborates with internal teams to create landing pages and optimize the user experience.

- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

- Identifies critical conversion points and drop off points and optimizes user funnels.

- Collaborates with agencies and other vendor partners.

- Evaluates emerging technologies.

- Provides thought leadership and perspective for adoption where appropriate.

Qualifications :

- Bachelor's or master's degree in marketing or a related field.

- 2 to 3 years of experience.

- Proven working experience in digital marketing, particularly within the industry.

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

- Experience in optimizing landing pages and user funnels.

- Solid knowledge of website and marketing analytics tools like Google Analytics.

- Knowledge about Google ads and social media ads.

- Working knowledge of ad serving tools.

- Experience in setting up and optimizing PPC campaigns on all major search engines.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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