Roles & Responsibilities:

- Work closely with the Business Development & Creative Teams (Copy & Design) and assist with managing creative operations.

- Guide and supervise internal copywriters and maintain relationships with external freelancers, enabling them to deliver superior work, while taking ownership of the creative output.

- Understand goals, strategy, terms and conditions and specifications to be adhered to. Evaluate best ways with the team to develop effective messaging for external and internal communications.

- Effectively apply the company's methodology while enforcing all branding and regulatory standards.

- Adopt industry best practices to enhance team's delivery, qualitatively and quantitatively.

- Identify opportunities for creative optimization and spearhead initiatives to consistently improve creative delivery.

- Ensure adherence to content management processes and templates for internal and external purpose across the organization

- Be an enabler of dynamic and fluid working relationships between individual copywriters and designers

- Coordinate and manage multiple projects, communication channels and copy styles within deadlines

- Consistently contribute to the creative process, including opportunities for increasing revenue.

- Track efficacy of individual communication pieces, review reports and work with cross-functional teams to improve performance regularly.

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