Human Resource Manager at Media Mantra
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Media Mantra - Account Manager - Digital Marketing (4-6 yrs)
Media Mantra is one of the fastest growing Image Management and Public Relations consulting firm in India. Strengthened by a cohesive network across the country (Delhi, Bangalore, Mumbai, Pune, Chennai) and prolific relationships with prominent media platforms, Media Mantra is one of the best PR agencies in Delhi NCR.
Job Description :
He/She will be responsible for creating and executing the holistic digital marketing strategy for key clients. Candidate will be required to create NBD presentations and present them to the client. Plan and execute all digital marketing requirements of clients, including SEO/SEM, email marketing, social media management and display advertising campaigns (Google ads, programmatic, ppc)
- Paid campaigns management
- Design, build and maintain our social media presence
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Identifying different touch points in consumer's buying journey and optimize user funnels
- Collaborate with agencies and other vendor partners
- Create Monthly reports for the clients, own campaign planning and execution from end to end, with support from Digital Head
- Drive new business pitches from planning to presenting to the clients
- Leading weekly/fortnightly calls with clients
- Lead a motivated team of designers and social media executives
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
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