Media Manager - FCMG (5-12 yrs)
A leading FCMG Company is looking out for Media Manager
Key Deliverables of the Role :
- Leading & Managing mass media for a part of the company's portfolio in India
- Work with brand teams to evolve media strategy basis brand tasks
- To provide leadership and guidance to the brand teams on leveraging opportunities in the digital / mobile arena synergistic to the brands business tasks.
- Energize the company and lead strategy on the digital front.
- Lead the successful implementation & execution of all media plans across brands
- Provide critical inputs for enhancing effectiveness of the company' media plans
- Develop & maintain benchmark media processes & improve upon the same.
- Utilize available media vehicles effectively & create new opportunities whenever required
- The incumbent is expected to be the driving force by challenging traditional media options and energize the company to embrace New Media channels.
- Managing agency relationships
- Work closely with the media agency & co-ordinate all implementation activities
- Monitor regular MIS & drive initiatives for further improvements
- Evaluate competencies, setting & exceeding market benchmarks
- Lead & manage the agency teams to constantly improve quality of output
- Participate, Influence& Support future road-maps
- Play an active support role in transferring best practices across franchises in the portfolio
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
