JOB DESCRIPTION

Role State Head- Retail Band : 3 Level: 6/7

Designation Title Senior Manager

Reporting to Business Head

Location TBM

Role Overview Custodian of P&L, Customer Delight and Brand Ambassador for the company in West Bengal & Odisha.

Key Responsibilities -

- Responsible for P & L for the East region

- Responsible for setting up new retail branches in the region including identifying the right location, brand positioning and launch Sales & Service operations

- Forecasting monthly/annual targets and executing them in a given time frame.

- Loss prevention through implementing effective audit procedures and safety/security measures.

- Heading the entire gamut of activities of the region pertaining to formulation of local marketing and retail strategies for brand building, initiating activation activities, store administration, staff management.

- Expanding business by launching innovative promotional activities, campaigns, and increased customer experience management.

- Mentor, motivate and guide team members ensuring sales- business generation and achieving -budgeted figures, and activity ratio on monthly basis.

- Competent in Customer Retention (Loyalty) program conceptualization & execution

- Planning and executing brand launches, brand awareness and brand preference programs and conduct regular market research

- Expert in rural and/or outdoor marketing - Brand building, demand generation activities through 'Push-Pull' strategy and effective rural medias.

- Report & update on the daily operations & MIS preparation of retails functionality to the sales function team in HO and ensuring implementation of SOPs for store functioning

- Mentoring, Training & Supervising the sales performance of team members to ensure individual & group targets are met and operational efficiency in process too are met.

- Overall accountability for ensuring that the accuracy and timeliness of MIS as per the organization policy or guidelines.

- Creating & sustaining a dynamic environment that fosters high performance among team

Skills and Competencies Functional

- Sales, Marketing, Business Development

- Leadership

- Business Acumen

Behavioral

Values - Integrity , Respect , Customer Centricity

- Good Communication & Listening Skills

- Executive Presence

- Persuasion Skills

- Service Orientation

- Emotional Maturity

Education & Experience Ideal candidate should have Bachelor's Degree in business or engineering and/or MBA with minimum of 12 to 15 years of sales/service experience

- Managed a team for at least 3-4 years