Talent Acquisition Executive at Matellio
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Matellio - Manager - Pay Per Click (5-9 yrs)
Responsibilities :
- Plan, optimize, implement and manage paid search campaigns for a variety of clients & In-house Product.
- Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
- Develop near and long- time paid search strategies and campaigns for clients & In-house Product.
- Manage medium to large- sized PPC budgets.
- Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI & conversion is possible.
- Perform keyword research and manage all bid management for the clients & In-house Product.
- Ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy.
- Keep up to date with the latest Industry & Marketing trends.
- Understand client goals, create and execute strategies to exceed defined goals
- Analyze activity and performance of all paid search campaigns and create report findings back to the PPC Manager and subsequent clients.
- Help to define PPCs strategies.
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