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19/01 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:19 Applications:13 Rec. Actions:Recruiter Actions:4

Marketing Role - IT (1-6 yrs)

Anywhere in India/Multiple Locations Job Code: 254366

- Leadership Role

- Join a market leader within IT Software

- Fantastic work culture

Our Client is an innovative product company that has specialized in successful mobile app development since 2017. We conquer the IT industry with a non-trivial approach, interesting tasks and the active use of modern technologies. The released products are distinguished by positive download growth, intuitive interface and easy perception by end users. Our goal is to create quality products that are understandable and easy to use. Our customers are millions of users of applications based on Android and iOS.

The Job :


Your Responsibilities will include :

- Contributing to and driving continuous process improvement initiatives to meet business needs.

- Establishing project plans, resources, budgets and time-frames, and assigning tasks.

- Gathering, analyzing, defining and formalizing business requirements and processes into project / system specifications.

- Identifying, tracking and communicating progress, milestones, deliverables, risks and issues.

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Managing vendor relationship and deliverables.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Preparing project feasibility studies, cost-benefit analysis and proposals and obtain required approvals from IT management and project sponsors.

- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimize digital marketing performance.

- Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Driving performance marketing via SEO / SEM, Facebook Ads, Google Ads and Display Ads.

- Planning and executing viral marketing campaigns across a range of social media platforms.

- Working on app store optimization.

- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

Ideal Candidate

Skills Required:

- You possess a degree in Computer Science, Applied Mathematics, Engineering or related field.

- You have at least 1 year experience, ideally within a Digital Marketing .

- You have strong interpersonal and communication skills and are adept at working with multiple stakeholders to drive desired outcomes.

- Experience within Social Media / Viral Marketing, App Marketing and Performance marketing would be a strong advantage.

- Experience within Technology, Media & Telecom (TMT) would be a strong advantage.

- You are a strong team player who can manage multiple stakeholders.

- You possess strong analytical skills and are comfortable dealing with numerical data.

- You are adaptable and thrive in changing environments.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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