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09/03 Rashmi
Business Support Manager at Snaphunt Pte. Ltd.

Views:15 Applications:11 Rec. Actions:Recruiter Actions:6

Marketing Role (4-7 yrs)

Anywhere in India/Multiple Locations Job Code: 261799

- Opportunity within a company with a solid track record of performance

- Leadership Role

- Fantastic work culture

- Our client was born in 2015 from a lifelong passion for Japanese anime and American comics. As a premium scale figures design and manufacturing company producing collectible pieces, we cater to pop culture art connoisseurs with high standards. As artists and collectors ourselves, Our client team shares a vast knowledge of this industry. Our client extensive experience over the past decade has allowed us to design, sculpt and develop creative concepts that capture collectors- favorite memories. Our client bring beloved characters and scenes from manga, anime and comic books to life, creating scale figures that we would be proud to have on a shelf as part of our own endless collections.

The Job : 

- Our client is hiring for a Marketing Expert. If you are looking for an exciting place to work, please take a look at the list of qualifications below.

Your Responsibilities will include :

- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.

- Creating and managing all marketing material and collateral in line with brand direction.

- Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.

- Tracking effectiveness of various campaigns and course correcting as required.

- Managing communications spend and working with vendors and agencies, to create and/or localise communications and marketing activities and develop supporting assets.

- Leading the planning and implementation of PR and initiatives related to the brand.

- Developing an event strategy and roadmap to execute events that boost business development and customer relationship building.

- Leading, planning and executing events of different scales in various formats.

- Overseeing and coordinating the activities of staff, subcontractors and vendors and other logistical details to successfully execute all aspects of events.

- Ensuring event spend is within budget and negotiating with suppliers to ensure return on spend is maximised.

- Tracking post event feedback to measure effectiveness against event goals.

- Enhancing the company's brand awareness and corporate image.

- Developing and executing effective PR plans through translating brand and key messages into media concepts and compelling stories.

- Leveraging a variety of media channels to maximise the company's brand exposure through interviews, editorials etc.

- Building strong and positive relationships with media, influencers and other related parties.

- Developing and editing news releases, speeches, articles and other editorial collateral.

- Managing an external PR agency.

- Analyzing and reporting results of PR campaigns & initiatives.

Ideal Candidate : 

- You have at least 4 years experience ideally in Marketing Communications, Event Management or Public Relations within Media & Entertainment industry.

- You have strong media relationships across this space and a proven track record of executing successful public relations campaigns.

- You have prior experience in working with multiple vendors.

- You are a strong planner with excellent project management, negotiation and problem-solving skills.

- Experience within would be a strong advantage.

- You are a strong mentor and coach who can build high performing teams

- You possess strong analytical skills and are comfortable dealing with numerical data

- You enjoy finding creative solutions to problems

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