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01/09 Shilpa Awasthi
AVP - HR at IN10 Media Pvt Ltd

Views:219 Applications:66 Rec. Actions:Recruiter Actions:0

Marketing Role - Music Segment (3-20 yrs)

Mumbai Job Code: 290093

About IN10 Media :

- IN10 Media is a network with a plethora of offerings across the media and entertainment sector. With deeply entrenched roots in the creative community and a long-standing association with premium content, it has businesses across Broadcast: EPIC, ShowBox, Filamchi, Gubbare & Ishara; Digital: EPIC ON & DocuBay; Production: Juggernaut Productions; and Gaming: Platanista, covering every aspect of the content life-cycle across platforms.

- Led by Aditya Pittie, IN10 Media Network has its efforts focused on building world-class brands that are the epitome of quality content.

Music Marketing

- Designing and executing advertising campaigns to promote music artists

- Managing music marketing budgets

- Investigating unique marketing opportunities for boosting each artist's individual brand

- Analyzing music market conditions and the effectiveness of marketing plans on a regular basis and working with other departments and outside partners to maximize the growth of artists' audiences and fan bases.

- Coordinating promotional activities on music channels, acquired film music and music videos produced and presented by the brand.

- Lining up interviews, specials, and digital content shoot with music channels for content, handling interview shoots on ground with artists.

Partnerships & Alliances :

- Building & sustaining partnerships with streaming platforms, radio & television channels

- Lead communication and strategy with television, radio & streaming partners for visibility of products including airplay rotations, playlist seeding, social media live streams, interview pitches and more.

- Responsible for creating in collaboration with the reporting manager a 360-Sales strategy for the Music Label.

- Responsible to collectively achieve the Business targets as approved by the Management

- Responsible to upscale the New Music Label Brand and market penetration

- Responsible to oversee the Competitor analysis

- Responsible to Acquire Good Content on behalf of the Label

- Assisting in the implementation of the Marketing and Branding activities on a as and when basis.

Operations :

- Responsible for Title registrations of New Talents appointed

- Responsible for the overall Due Diligence of the New Talents

- Collaborate with the Legal Team on new Business Acquisitions

- Responsible for catalogue growth in the non-film music space

- Management of the product life-cycle within the eco-system, liaising with multiple internal teams to ensure a seamless process

- Responsible for identifying the artist/product, negotiation, paperwork/contract, audio/video QCs, art-work, invoicing leading up to the product release.

Networking & Collaboration :

- Liaise with Internal and external stakeholders

- Network with Singers/ Artists/New Upcoming Talents in the Music Industry

- Developing and maintaining strong relationships with labels, artists, and their management teams.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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